On Salesforce, Agentforce is the native choice and the only one that acts directly on your CRM data, while Intercom Fin offers a simpler price and documents Salesforce as a supported helpdesk. In June 2026 Salesforce agreed to buy Fin, so the two leading options for Salesforce customers are due to have the same owner.
That pending deal is the main uncertainty in this list. It had not closed when we checked, and Salesforce has not said how Fin and Agentforce will fit together.
Quick picks
- Native: Salesforce Agentforce — acts on CRM data; four pricing models to choose from.
- Simplest price: Intercom Fin — US$0.99 per outcome on top of Salesforce.
- Independent enterprise layer: Ada — lists Salesforce for handoff and CRM integration.
The ranking
Intercom Fin
Teams that want a price they can calculate today9.1- Price from
- US$0.99 per resolution
- Pricing model
- Per resolution
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- Yes
Fin is the AI agent from the company formerly called Intercom, which renamed itself Fin in May 2026. It runs inside the Intercom helpdesk or on top of another one, charges US$0.99 per outcome, and documents more about its pricing, languages and certifications than any other product we reviewed.
The catch: Customer silence for 24 hours is billed as a resolution, and so is a handoff to a human that you configured. Salesforce has agreed to buy the company.
Tidio Lyro
Small online stores that want to start this week7.9- Price from
- US$24.17 per month
- Pricing model
- Per conversation
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- Yes
Lyro is Tidio's AI agent for small and mid-sized e-commerce businesses. It works as an add-on to Tidio, on its own, or on Zendesk, Intercom and Salesforce through Lyro Connect. Entry prices are public, data is hosted in the EEA, and it supports 48 languages.
The catch: A conversation thread closes after 15 idle minutes, so a visitor who comes back is billed again, and the free quota never resets.
Ada
Mid-market and enterprise teams that want an agent on top of their current helpdesk7.4- Price from
- est. US$36,079 per year
- Pricing model
- Quote only
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- No
Ada is a Toronto company whose agent works across messaging, email and voice on top of the helpdesk you already have. It sells by quote, but it is the one enterprise vendor with substantial procurement data: a median contract of US$72,000 a year across 114 purchases.
The catch: Ada's own AI decides which conversations count as billable resolutions, and the contract allows the count to be calculated from a sampled rate.
Gladly AI
Shopify merchants and consumer brands6.6- Price from
- US$1.50 per resolution
- Pricing model
- Mixed
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- Yes
Gladly AI, formerly Gladly Sidekick, is aimed at retail and consumer brands. It runs inside Gladly's own helpdesk or on top of Gorgias, Zendesk and Salesforce. The only public prices are on the Shopify App Store; everything else is by quote.
The catch: An AI Resolution is not technically defined anywhere we could find, and AI Assists are billed as well.
Salesforce Agentforce
Organisations already committed to Salesforce Service Cloud5.9- Price from
- US$2 per conversation
- Pricing model
- Mixed
- Works on your existing helpdesk
- Requires Salesforce
- Self-serve sign-up
- No
Agentforce is Salesforce's AI agent platform for Service Cloud. It acts directly on CRM data and offers more pricing models than any rival: per conversation, per action with Flex Credits, per user, and since July 2026 per resolution with Help Agent.
The catch: The US$2 per conversation plan bills whether or not the issue is resolved, and the pricing has changed repeatedly.
Decagon
Large enterprises with high volume and a six-figure budget5.8- Price from
- est. US$105,000 per year
- Pricing model
- Quote only
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- No
Decagon builds AI agents for chat, email and voice at large consumer, fintech and telecom brands. It publishes no prices and offers no trial. Procurement data puts the median contract at US$432,750 a year.
The catch: No public prices, and the pricing most often observed by buyers is per conversation, so you may pay for conversations the AI does not resolve unless you negotiate otherwise.
Forethought
Teams that want an agent layer across several support systems5.6- Price from
- Quote only
- Pricing model
- Quote only
- Works on your existing helpdesk
- Yes
- Self-serve sign-up
- No
Forethought sells AI agents for chat, email and voice that sit on top of existing helpdesks. Zendesk completed its acquisition in March 2026 and now sells the product as Forethought AI Agents by Zendesk, including to customers on other helpdesks.
The catch: It is owned by a helpdesk vendor, hosting is in the United States only, and the billable outcome is not defined anywhere public.
Comparison table
| Product | Score | Pricing model | Price from | Works on your existing helpdesk | Self-serve sign-up | EU data residency | Best for |
|---|---|---|---|---|---|---|---|
| Intercom Fin | 9.1 | Per resolution | US$0.99 per resolution | Yes | Yes | Yes | Teams that want a price they can calculate today |
| Tidio Lyro | 7.9 | Per conversation | US$24.17 per month | Yes | Yes | Yes | Small online stores that want to start this week |
| Ada | 7.4 | Quote only | est. US$36,079 per year | Yes | No | Yes | Mid-market and enterprise teams that want an agent on top of their current helpdesk |
| Gladly AI | 6.6 | Mixed | US$1.50 per resolution | Yes | Yes | Not documented | Shopify merchants and consumer brands |
| Salesforce Agentforce | 5.9 | Mixed | US$2 per conversation | No | No | Yes | Organisations already committed to Salesforce Service Cloud |
| Decagon | 5.8 | Quote only | est. US$105,000 per year | Yes | No | Not documented | Large enterprises with high volume and a six-figure budget |
| Forethought | 5.6 | Quote only | Quote only | Yes | No | No | Teams that want an agent layer across several support systems |
How to choose
Model Agentforce's pricing options against each other. At about US$0.10 per action, simple conversations cost less on Flex Credits than the flat US$2 per conversation; complex ones cost more.
Remember that the per-conversation plan bills failures. Fin and Help Agent charge for outcomes; the conversation plan charges for every conversation.
Ask both vendors about the roadmap. If the acquisition closes, pricing and packaging for Fin on Salesforce may change. Avoid long commitments until that is clear.
Verdict
If your team can handle the configuration, pilot Agentforce, because nothing else reaches as far into your CRM. If you want a working agent quickly at a price you can calculate, Fin is the practical choice today. Keep the term short in either case until Salesforce explains its plans.
For buyers in the United Kingdom
The UK has no AI Act. An AI support agent is governed by the law you already know: UK GDPR and the Data Protection Act 2018, PECR for anything a chat widget stores on a device, and, for regulated financial firms, the FCA's Consumer Duty. Rules on automated decisions changed on 5 February 2026.
Vendors in this category price in US dollars, so that is what we show; we do not convert prices, because an assumed exchange rate is not a quote. Each review states whether the product documents a UK or EU hosting region and whether it supports the UK–US data bridge route for transfers.
Frequently asked questions
Has Salesforce bought Intercom Fin?
Salesforce signed an agreement in June 2026 to acquire Fin, the company formerly called Intercom, for about US$3,600,000,000. The deal had not closed when we last checked.
Do I need Agentforce if I use Salesforce?
No. Several agents, including Fin, Ada and Decagon, document Salesforce as a supported system. Agentforce's advantage is direct access to CRM data and workflows.
Keep reading
- The best AI customer service agents in 2026best list
- The best AI customer service agents for small businessbest list
- The best AI customer service agents for e-commercebest list
- The best AI customer service agents for enterprisebest list
- The best AI customer service agents for Zendeskbest list
- What counts as a resolution?guide
- How to run an AI agent pilotguide
Sources
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- Lightspeed customer story — Fin · 18 September 2026
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- Use Fin AI Agent in multiple languages — Fin Help Center · 18 September 2026
- Regional data hosting — Fin Help Center · 18 September 2026
- Intercom security — Intercom (Fin) · 18 September 2026
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- Lyro AI Agent — Tidio · 18 September 2026
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- Lyro, the conversational AI agent — Tidio Help Center · 18 September 2026
- Lyro multilanguage support — Tidio Help Center · 18 September 2026
- Privacy policy and GDPR compliance — Tidio Help Center · 18 September 2026
- Lyro: build and integrate — Tidio · 18 September 2026
- Lyro achieves best resolution rates in industry (31 March 2025) — Tidio · 18 September 2026
- Borrowell case study — Tidio · 18 September 2026
- Tidio support team achieves 58% automation with Lyro — Tidio · 18 September 2026
- Tidio earns SOC 2 Type 2 certification (14 October 2025) — EIN Presswire · 18 September 2026
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- Ada homepage — Ada · 18 September 2026
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- Hyperforce public cloud infrastructure — Salesforce · 18 September 2026
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- Salesforce signs definitive agreement to acquire Fin — Salesforce · 18 September 2026
- Salesforce Q2 FY27 results — Salesforce · 18 September 2026
- Decagon homepage — Decagon · 18 September 2026
- Decagon integrations — Decagon · 18 September 2026
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- Decagon security — Decagon · 18 September 2026
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- What is resolution-based pricing? — Decagon · 18 September 2026
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- Introducing Duet Autopilot — Decagon · 18 September 2026
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- Forethought Solve — Forethought · 18 September 2026
- Forethought pricing — Forethought · 18 September 2026
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- AI voice agent — Forethought · 18 September 2026
- Multilingual support for Solve — Forethought · 18 September 2026
- Forethought security policy — Forethought · 18 September 2026
- Forethought platform security — Forethought · 18 September 2026
- Forethought FAQ — Forethought · 18 September 2026
- Grammarly achieves 87% deflection and 4.2 CSAT early with Forethought — Forethought · 18 September 2026
- The secret to scaling CX is hidden in the 3 metrics you already track (YAZIO) — Forethought · 18 September 2026
- Zendesk completes acquisition of Forethought — Zendesk · 18 September 2026
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- Zendesk to acquire Forethought in major agentic AI play — Computer Weekly · 18 September 2026
- Zendesk acquires agentic customer service startup Forethought — TechCrunch · 18 September 2026
This page was researched and drafted with AI assistance from the sources listed on it. We have not run hands-on tests of these products. Method: How we review